Fancy a Mango Mist with your shampoo, madam?

In a "celebration of the harmonious coupling of color found in nature," Ampacet  (Tarrytown, NY) introduced a series of masterbatches especially targeted at multi-layer blowmolded packaging structures used in the for cosmetic, personal care, and household product arenas.

The OrganiSilk Colors Collection combines the fresh, vibrant hues of the rainforest with a soft, under-the-surface luminescence according to the supplier. Along with a gentle illuminating effect, OrganiSilks are said to provide an appealing visual tactility emanating softness that's ideal for cosmetic, personal care and household product packaging.

"OrganiSilks, because of their unique formulation, project an organic presence that reflects a growing interest in our natural world," says Linda Carroll, Ampacet Color Insight Manager. "Consumers are attracted to colors that calm and inspire."

Ampacet OrganiSilk colors are available in New Sprout, signifying budding optimism; refreshing and energizing Mango Mist; Aqua Pura, projecting the fluidity found in blue island waters; Organic Orchid, with the pure radiance of fuchsia; the cleansing, serene aspect of Rejuvenating Rain and Fresh Fern, symbolizing rebirth and renewal.  Custom color effects are also available. —immeditorial@ubm.com