BMW i Vision Circular concept
This vehicle’s curious name does not refer to the car’s shape, but to its product life, which is intended to participate in the so-called circular economy that sees objects being made from recycled materials and then being recycled again for reuse at the end of its life.
BMW says that its cars today are made with 30 percent recycled material and that the company is on track to raise that number to 50 percent.
“The BMW i Vision Circular illustrates our all-encompassing, meticulous way of thinking when it comes to sustainable mobility. It symbolizes our ambition to be a pioneering force in the development of a circular economy,” stated Oliver Zipse, Chairman of the Board of Management of BMW AG. “We lead the way for resource efficiency in production and we are seeking to extend this status to all stages of the vehicle life cycle.”