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A new report from Break Free From Plastic claims that fast-moving consumer goods companies such as Procter & Gamble, Nestlé, and Coca-Cola are investing in costly projects that do little to solve the plastic waste problem.
A technology developed by Yield10 Bioscience that produces camelina seed containing high levels of PHA bioplastic marks a “significant step toward commercial production of PHA in plants,” said the company.
When science is secondary to attracting investors, grabbing headlines, and promoting hype, companies can get into trouble. That has been happening to many new companies seeking to replace traditional plastics.