The U.S. division of automation, auxiliary, and injection molding machine supplier Wittmann Battenfeld (Torrington, CT) has retained Next Step Communications Inc. (West Newbury, MA) to handle its public relations needs. Founded in 1996, Next Step Communications is a full-service advertising agency that specializes in the plastics and packaging industries. Greg Hannoosh, founder and president of Next Step, said his company will initially work to provide PR services for Wittmann Battenfeld in the U.S. and Mexico.
Headquartered in Vienna, Wittmann Battenfeld came together in 2008, when the automation and auxiliary supplier purchased its fellow Austrian company and supplier of injection molding machines, Battenfeld Kunststoffmaschinen GmbH.
Hannoosh has served clients in plastics and packaging since starting Next Step. Prior to his work there, he had 10 years of plastics industry experience as director of marketing at the former KONA Corp., now Synventive, in Gloucester, MA. He also worked with Dynisco, which purchased KONA in 1992. Next Step's current clients include Corotec, ENTEK Extruders, Gammaflux, Kortec, Parkinson Technologies, and PSI Polymer Systems Inc., among others. —[email protected]