For the eighth time since its launch in 2013, PacXpert Packaging Technology from The Dow Chemical Company garnered an industry award for its innovative, sustainable design and cost-savings advantages. This time, it was the Silver 2015 Edison, presented at the 2015 Edison Awards' gala in New York City on April 23.
"We are honored to add The Edison Award to PacXpert Technology's growing list of industry accolades," said Diego Donoso, president, Dow Packaging and Specialty Plastics. "Whether it's the functionality, aesthetics or improved sustainability benefits, the innovative design highlights Dow's promise to provide customers with exceptional packaging solutions that gain consumer acceptance."
An alternative to traditional rigid packaging, PacXpert Technology's flexible, lightweight design offers multiple sustainability benefits. The technology reduces content waste by allowing consumers to achieve a better product yield and requires less overall raw material during the manufacturing process when compared with rigid packaging alternatives.
The flexible stand-up cube-shaped pouch is designed to be durable, lightweight, and cost-effective. Shelf stable, it can stand equally well upright or on its side. Empty packages can ship flat, increasing shipping and warehouse efficiency, and possibly reducing carbon dioxide emissions. Emptied containers also take up less receptacle space when discarded.
PacXpert Technology is available in a range of sizes and is suitable for edible and non-edible items. The package offers a variety of customizable options like fitment closures and integrated ergonomic dual handles for precision pouring, reclosability and convenient carrying. PacXpert Technology also adds instant shelf appeal, standing upright on store shelves, and has four printable sides that maximize branding opportunities.
Dow received the Silver for PacXpert Technology in the "food packaging and beverage" category and was selected by a panel of more than 3,000 executives and academics for The Edison Award based on four key criteria: concept, value, delivery and impact.