Packaging and coatings manufacturer Coveris (Chicago) took home the prize for Flexible Pack of the Year for its innovative use of reclosable technology at the UK Packaging Awards held at London’s prestigious Grosvenor House.
Receiving the award for its reclosable vertical-form-fill-seal (VFFS) packs for Waitrose’s dried nuts, fruits and berries, the win meant a lot to Coveris’ Flexible packaging division which recently invested in new re-close machinery which will allow them to double production capabilities of this format at its facility in Gainsborough, Lincolnshire.
Tackling a wide number of consumer trends, including improved convenience and reuse, ease of opening, better storage, and reduced waste, as a result of superior pack integrity, the format delivers a smarter solution for today’s functional packaging needs with judges commending the “brilliant attention to detail and excellent functionality in opening and resealing.”
“We are very proud to have received this award given our recent investment and development in the area of functional films,” said Simon Buswell, Coveris’ Flexibles Sales Director. “Having won many awards in the past for print, this victory provides major recognition for Coveris’ technical conversion capabilities, combining expertise in film, labelling and print to arrive at an award-wining solution that addresses a growing consumer need.”
On top of winning for Flexible Pack of the Year, the global packaging company, which calls itself the the sixth largest plastic packaging company in the world, was also shortlisted for a second entry within this category for Tesco re-close cooked meats. The company also just came shy of winning Label of the Year award for its Killawarra wine entry.
Now in its eleventh year, this event has grown to become the sector's biggest night out in the UK and its most prestigious prize, judged by a panel of the highly influential packaging buyers and specifiers in the business.