One of the biggest and oldest brand names in housewares, Tupperware (Orlando, FL) has announced that it is collaborating with chemicals company Sabic (Riyadh, Saudi Arabia) to introduce certified circular polymers into its product offerings. The collaboration highlights the shared commitment by both companies to advance a more circular economy, where plastic waste and materials are used, reused and repurposed to continue their lifecycle, said the press release.
Starting this summer, Tupperware will begin introducing the certified circular polymers from Sabic in new products that aid in the reduction of single-use plastic products, including a portable, reusable straw and on-the-go coffee cup.
“Tupperware Brands is committed to meeting the needs of today’s consumers, who are increasingly asking for solutions that mitigate waste and advance a more circular economy,” said Bill Wright, Tupperware Brands Executive Vice President, Product Innovation and Supply Chain. “The introduction of this new material, and the products in which they will be used, reflect our continued dedication to further reduce our environmental footprint at all levels of the product lifecycle—from design, production and distribution to reusability. It also reflects our heritage of innovation and sustainable design,” said Wright.
In January, Sabic announced the forthcoming introduction of a feedstock known as Tacoil in collaboration with strategic customers Unilever, Vinventions and Walki Group. The new circular polymers will be derived from low-quality, mixed-plastic waste that would otherwise be incinerated or sent to a landfill. Sabic processes the feedstock at its production site in Geleen, Netherlands.
Sergi Monros, Vice President, Performance Polymers & Industry Solutions at Sabic, commented: “We are pleased to extend our collaboration with Tupperware Brands, as we are unified in our goal to deliver high-quality solutions made from advanced, recycled materials that address consumer needs and safety standards. We continue to innovate with materials and look to create more sustainable and environmentally responsible solutions to support a circular economy.
“Our material is made through a process that takes mixed plastic waste destined for disposal, breaks it down to its original raw state and recreates high-quality plastic that maintains the purity and quality that are the hallmark of Tupperware products,” said Monros.