2016 AWA Sleeve Label Awards: Best Roll-fed Multi-directional (MD) Shrink Sleeves

The judges recognized a “bold move” by Campbell Soup Co. and Printpack Inc. (Atlanta, GA) in changing the packaging for this product to a foam container. With this label, Printpak Inc. was able to meet brand owner—and consumer—requirements, achieving an equal level of quality as before, while using the same equipment.