3D Printing Institute NAMII rebrands to become America Makes
The National Additive Manufacturing Innovation Institute, formed just over a year ago with the goal of making the U.S. more competitive in the 3D printing (additive manufacturing) arena, has rebranded itself to become America Makes. The announcement was made during a meeting at the headquarters facility in Youngtown, OH, by Bre Pettis, CEO of MakerBot, a global leader in the desktop 3D printing industry, that merged with Stratasys in August of this year.
October 28, 2013
The rebranding initiative was undertaken as a means to challenge the perception of manufacturing in America. "America Makes is a movement that goes beyond the halls of industry and reaches into the homes of individuals," said a release from the organization. "When America Makes, America works!"
America Makes is working with major U.S.-based manufacturers, industry, academia, government, non-government agencies, and workforce and economic development resources but also has the goal of inspiring a generation of "makers" to use 3D printing. The goal is to get U.S. citizens, students and all Fortune 500 manufacturing-driven company leaders to consider the benefits of additive manufacturing, said the release. With the emphasis on "America Makes" the Institute is sending a strong message that Americans are proud manufacturers. Utilizing additive manufacturing in the process allows companies and employees to collaborate digitally, publish and share findings rapidly, and prototype and literate at a much faster pace than ever before.
"The importance of encouraging American-made manufacturing is paramount to the economic success of our country. We see 3D printing as a large component of that success and one that America Makes is helping with further understanding and adoption," Pettis said. "I'm proud to be part of this pivotal time in U.S.-based manufacturing."
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