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Italy’s Snips will use the material composed of 50% recycled content to produce water bottles and food-storage containers, representing the first adoption of Tritan Renew in the Europe/Middle East/Africa (EMEA) market.

Clare Goldsberry

March 9, 2021

1 Min Read
food-storage products
Image: Eastman/Snips

Italy-based Snips has partnered with Eastman to launch a line of water bottles and food-storage containers made with Tritan Renew copolyester. Renew is a durable, BPA-free material that contains 50% ISCC-certified recycled content produced via Eastman’s molecular recycling technology.

“Sustainability is at the core of our business,” said Snips owner Raffaele Piacenza. “Reusable housewares are a practical way to eliminate single-use plastic waste. We need to start thinking about new solutions to enjoy the advantages that plastic offers while reducing waste.”

Tritan Renew is made through Eastman’s Advanced Circular Recycling — also known as molecular recycling — which breaks down plastic waste into fundamental building blocks to be used again in manufacturing processes. By replacing traditional fossil-fuel feedstock with recycled content, Eastman said that it is helping to divert plastic waste from landfills, incinerators, and oceans. The process also produces fewer greenhouse gas emissions than manufacturing with fossil feedstock.

The new 4 Recycle line of Snips water bottles and plastic storage containers represents the first adoption of Tritan Renew in the EMEA market. “We’re excited to help Snips augment its eco-friendly lineup,” said Eastman Market Development Manager Arnold van den Berg. “We believe Tritan Renew, as a way of reducing plastic waste, will resonate with their customers.”

Eastman is currently focused on expanding the availability of its Tritan Renew by building a new plastic-to-plastic molecular recycling facility in Kingsport, TN. “This will be one of the largest in the world, converting more than 100,000 metric tons of plastic waste to make new sustainable materials,” van den Berg added.

About the Author(s)

Clare Goldsberry

Until she retired in September 2021, Clare Goldsberry reported on the plastics industry for more than 30 years. In addition to the 10,000+ articles she has written, by her own estimation, she is the author of several books, including The Business of Injection Molding: How to succeed as a custom molder and Purchasing Injection Molds: A buyers guide. Goldsberry is a member of the Plastics Pioneers Association. She reflected on her long career in "Time to Say Good-Bye."

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