Bright orange has high masking power

A new, brilliant orange pigment 82 from polymer and additives maker BASF (Ludwigshafen, Germany) is said to provide good resistance to chemicals and weathering. This inorganic pigment, to be marketed as Sicopal Orange, has high hiding power and is stable to heat. It targets plastics applications such as polyolefin packaging and injection molded applications, as well as coatings.